
Why This Matters: More Access, More Choices, Same Lulus Love
All these new partnerships and store expansions are about one thing—making it easier to shop Lulus, however and wherever customers want. Whether they’re renting looks for a weekend, shopping resale, or browsing in-store for a special occasion, we’re focused on delivering the styles they love in ways that fit their lives.
As Laura Deady, our Chief Merchandising Officer, puts it, “We’re making major strides in building a future where Lulus is part of every major shopping decision our customer makes.” And that’s exactly what this is all about—giving YOU more choices and making sure Lulus is there for every special moment.
So, whether she’s planning your prom night look, hunting for the perfect wedding guest dress, or just want to refresh her wardrobe, Lulus is expanding in all the right places to help her find the dream style. Stay tuned for more exciting updates—we can’t wait for you to experience Lulus in new and exciting ways!
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